Hello, my name is Reinoud*
I help start-ups and scale-ups become ridiculously lovable brands.
* Reinoud is a dutch name, similar in pronounciation to 'reynold'. if you think my first name is tricky, wait until you find out my last name. TLDR;
TLDR;
Earlier
I co-founded and directed a successful creative agency in 2008. After 15 years, I left the agency to pursue the freedom to create while minimizing distractions.
Now
I help businesses — new and established — articulate, nurture, and grow their brands ⟡ I explore art, tech, and my own creativity. ⟡ My first book was presented at Dutch Design Week 2024 and is available world wide through my publisher.
Clients
200+
I’ve had the pleasure of working with more than 200 local and international clients, most of whom for many years.
TEDx Talks
1500+
I was in charge of creative projects ranging from a few hours to over a year in duration.
Creative projects
2
In 2025, I was invited to speak at two independent TEDx events in the Netherlands.
Article reads
500K+
My Medium.com articles on design and creativity have racked up over half a million reads.
Add some more